Content providers can easily submit bulk or ad hoc content assets. A true authoring and approval environment enables staging, approval and release of content assets on a scheduled basis or en masse. Automatic content expiry and archiving eliminates much of the work around content life-cycle. Directory style hierarchical content presentation with complete automation of site navigation, support for unlimited kinds of categorisation and search capabilities are available.

A wide range of content applications are possible for mobile including ringtones, logos, pic and video downloads. 

Complete architecture and design services are available. The solution can also be provided as a fully managed service. Powered using Infomaxim, the system is flexible and can be customised without the need for server scripting, thanks to a true object based template model.